Apple is banking on old iPhone models to increase its market share

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In its quest to gain market share in the Indian market, Apple has turned to older generations of its smartphones to lure potential customers. According to a recent report by The Economic Times, the company is selling older models, like the iPhone SE and 6S, on its official website. The company is still pushing the iPhone 5, 6 and SE through its online retail partners like Amazon and Flipkart. The important thing to note here is that the company launched iPhone 5 in 2012, iPhone 5S in 2013, iPhone 6 in 2014, and iPhone 6S in 2015.

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